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The same engine that runs your scheduled jobs and weekly reviews. It has its own memory, your brand law, web research, and the software's own tools - the ad library, the footage reader, the concept writer.
Pick a job, or just ask. Pressing a job puts the brief in the box so you can change it before sending.
It can read everything and draft anything. It cannot push to ClickUp, spend on image or video generation, or change the store - it prepares those and they wait for you in Approvals.